Without doubt its hurting heels and face's . John cena would be more likeable if he could cut promo's like when he was a heel rapper. CM punk and wade barrett's promo's would be amazing but the miz's promo's IMO would be like the rock if he could let loose.
But The WWE doesn't need to be TV14 to produce a good show , wasn't WCW PG when all the NWO stuff was going on during 1996-1998 ? i know WCW was TV14 by 2000 though .
Its the writer's or vince resting on his laurel's or stephanie ,its seems the WWE doesn't try to me . Raw for an episodic TV show doesn't have much continuity, the nexus brought some of the flair back and showed what the WWE can do when they try . But to me the nexus angle is already ruined, if the WWE had good writer's or creative and used nexus right WWE would be getting 4 to 5 million viewers a week. Look at what the WWE did with nexus putting bret hart in the limo and crashing it into cars that is not very PG and btw the daniel byran tie firing was a work by the WWE so they could keep it quiet about him returning at summerslam.
The elephant in the room for me is stephanie mcmahon head of creative , Since she has been in control of creative since i think 2006 how many good storylines have we had? Two IMO the randy orton - HHH feud and the nexus angle. For all we know the writer's might be coming up with great storyline's but they don't get past steph becuase she is really PG in her thinking. btw i don't know if steph is more conservative and likes PG ,but you would think so by now after looking at the storyline's of the last 4 years.