The increase in ratings is definitely a positive for the company, as the show went up against another round of NFL pre-season games on ESPN, as well as other locally television games. The ESPN game on Thursday night drew 2.969 million viewers. The highest rated show on cable on Thursday, however, was once again Pawn Stars, which drew 4.388 million viewers and 4.207 million viewers for their two back-to-back 30 minute episodes.
While the 1.319 million viewers for the "Hardcore Justice" edition of iMPACT! Wrestling is up from last week's show, it is down from the last pay-per-view themed show, as the "Destination X" edition of Impact Wrestling on July 18th drew 1.494 million viewers.