In a story for Yahoo Finance it was revealed that the MX Digital game development company owned by Eric Bischoff and Jason Hervey has announced the launch of a game series featuring David Hasselhoff.

"The Hoff" series will launch on February 14 in the UK.

Bischoff said: "We're very excited about Mr. Hasselhoff joining our catalog of celebrity and branded content. David is a perfect example of MX Digital Gaming's strategy of identifying relevant brands and introducing them to the market within unique, cutting edge games."