The Wrap posted an article on Thursday, revealing that ESPN will be launching a new vertical, which is “dedicated to delivering comprehensive coverage of WWE and the world of professional wrestling.” The site will serve as a “one-stop destination for content including match results, features, wrestler profiles, rankings, international wrestling and videos.”
Chad Millman, ESPN Vice President, Editorial Director, Domestic Digital Content said the following regarding the announcement…
“I was sitting in the audience at the ESPYs and watching John Cena do his thing and he was incredible. Seeing some of the sketches that were done, I turned to my boss and said: ‘We could clip each of these things and throw them on the website right now if we had the site up at that moment.’ “It did speak to the relationship between sports fandom and wrestling fandom — and where the intersection is, which is why we are doing this right now. We see every day how passionate wrestling fans are and how often they are also sports fans. The way that they perceive wrestling and pro wrestlers is not that different to how we perceive other professional sports stars. We want to cover it like we do with any other sport such as the NFL, major league baseball, the NBA and everything else that we cover — with credibility and authenticity.”
