"WWE has come to terms on the release of WWE Diva Kelly Kelly as of today, September 28, 2012. WWE wishes Kelly Kelly the best in all her future endeavors."
Minutes after the announcement, Kelly wrote on Twitter, "Had an amazing 6 years with wwe made great friends and have the most loyal and amazing fans in the world thanks for the never ending support. Have exciting things in the works can't wait to share them with you stay tune."
After taking a hiatus in May, it was rumored that Kelly was looking to part ways with the organization to pursue modeling and acting endeavors. WWE officials attempted to sign her to a new, longer contract, but no agreement was reached. She had been taking outside bookings without getting things approved by WWE and that obviously didn't go over well with management. She was basically doing what she wanted and didn't care how WWE felt about it.
Initially a catalog model, Kelly debuted on WWE's ECW brand in June 2006, with the character of an exhibitionist. She became a popular wrestler in the ensuing years, culminating with a Divas Championship victory in June 2011. After taking time off in May, she made a few WWE appearances in August before disappearing again.