Thursday, March 28, 2024
NewsLesnar's New Endorsement Deal + WWE-MSG Changes

Lesnar’s New Endorsement Deal + WWE-MSG Changes

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— WWE’s Raw house show next Tuesday in Madison Square Garden has a new updated line-up, which includes Mick Foley and the Bella Twins as official guest hosts. The show has also added a match between John Cena and Kane. Cena was in the main event as a four-way steel cage match for the WWE Title against C.M. Punk, Alberto Del Rio and The Miz but is no longer involved in that match and it’s now a three-way.

— I (Ryan Clark) will be taking the train down to New York City this Friday to cover the ROH Final Battle event. If you’re interested in meeting up for dinner and drinks on me before the event around 5:00EST when my train arrives, please email me ASAP by clicking here. I look forward to meeting you all this Friday night in New York City!

— You can now follow me (Ryan Clark) on Facebook and Twitter. My Facebook account is located at http://facebook.com/RyanClarkWZR and my Twitter account is at http://twitter.com/RyanClarkWZR Hope to see you soon!

— The following press release was sent our earlier today:

Everlast and Mixed Martial Arts Superstar Brock Lesnar Agree to Exclusive Contract

NEW YORK, Dec. 21, 2011 /PRNewswire via COMTEX/ — Everlast Worldwide Inc., the global leader in fight sports and fitness, today announced the signing of an exclusive, multi-year equipment contract with former UFC heavyweight champion Brock Lesnar. One of the most dominant heavyweights in the world, Lesnar has electrified MMA fans across the globe with wins over Shane Carwin, Frank Mir and the great Randy Couture.

Under the agreement, Lesnar will exclusively train with Everlast equipment, as well as play a feature role in direct to consumer and retail marketing initiatives. Lesnar took the MMA world by storm when he won the heavyweight belt in only his 4th professional fight. He has also served as a coach on the reality series “The Ultimate Fighter.”

“Brock Lesnar’s combination of size, athleticism and elite wrestling ability is truly unmatched,” said Matt Cowan, VP of Marketing and Products for Everlast. “His strength, determination and individuality makes him resonate with our brand ethos, and we are excited to welcome Brock to our storied family of champions.”

“I’m truly excited to be a part of the Everlast family,” said Lesnar. “Everlast’s MMA training equipment is the best in the industry. I’ve been able to take my training to a new level since installing their 30 foot competition cage at my DeathClutch Gym. I look forward to a long and rewarding partnership with Everlast.”

In addition to the personal endorsement contract, Everlast will become the official equipment sponsor of Lesnar’s private training facility, DeathClutch Gym, in Minnesota.

Everlast MMA equipment and apparel is available at www.Everlast.com and sporting goods retailers.