STING: The Icon and How to Use Him!


If you don’t follow Jim Ross’s blogs and Q&As, you should.  You can learn a lot from a very
bright man with amazing insights in the business of pro wrestling.   If you do, then you know that Jim and I (along
with a few others) have gone back and forth over the past few weeks discussing
what should be done with Sting if he signs with WWE.  JR would like to see Sting face Taker in one
match at WrestleMania 31 in what would be billed as the retirement match for
both men.   I would like to see Sting in
a series of matches that culminates with him facing Taker at WrestleMania.   Jim makes some very good points, and I think
I do as well, so let’s see what you think.

For those who may not know, JR has made his living in the
wrestling business for the past 40 years doing far more than just
commentary.  He has worked with some of the
best promoters in the business and has held just about every role including a
very successful run heading WWE’s talent relations department.   He signed some of the biggest names in the
business, and his work has generated hundreds of millions of dollars.   Therefore, it is no surprise that he looks
at the situation from the perspective of how to best monetize Sting’s return.  How many WWE Network subscriptions could be
sold if Sting only had one match? 
Imagine the buildup to the Icon versus the Phenom for one night only,
and you will never see either man in the ring again?  The money would be insane. 

JR’s second point hinges on the fact that most people who
have followed wrestling for a while know of Sting’s legacy.   Therefore, Sting doesn’t really need to
wrestle a bunch of matches to establish himself.  JR argues that he could work one match to
have his bucket list WrestleMania moment and then ride off into the sunset as a
happy man.

On the contrary, I have never made my living in the
wrestling business, but I have been a fan for a long time.   Sting has been one of my favorites from the
start.  I still have my Sting shirt from
the late 80’s or early 90’s with his neon outfits and spiked bleach blond hair.  It is from his early days in the
NWA/WCW.    As a die-hard Sting fan, I also have two
reasons for wanting to see Sting in a series of matches.

First, I want to see Sting face Taker at WrestleMania.  Sting has made no secret of the fact that he wants to face Taker at WrestleMania.  However, I also have immense respect for the
Undertaker, and I can’t imagine a scenario where he loses again on the biggest
stage.  Frankly, I didn’t think he should
have lost the first time.  That being
said, I can’t wrap my mind around the idea of Sting having only one match in
WWE and losing.    I agree that, in the
grand scheme of things, wins and losses in the fictional world of pro wrestling
are not really relevant.  Still, when we
are talking about Sting, and him having only one match with WWE, I would want
it to be a win.  By having a series of
matches, Sting and Taker could have the match of the decade and Sting could put
Taker over.

My second argument is that WWE could create a “bucket list”
worthy experience for both the fans and talents with a series of matches.   My booking would be that Sting is coming
back, and a pantheon of top WWE talents want to have their shot at wrestling
one of most iconic men ever to lace up a pair of boots.   I am not talking about a bunch of nonsense
squash jobber matches.   I am talking
about 6 or 8 matches mostly on PPV (possibly one or two on RAW) where guys like
Cena, Orton, and Bryan get to climb in the ring with Sting.   A chance to work with him could even draw
Punk back into the fold.  All of them
try, some get very close, but no one can manage to beat him.   I am talking about giving them 20 minutes or
more per match to tell a compelling story. 
Then, it all culminates at Mania in a match for the ages where Taker
gets to be the one man who finally pins the Icon.  

I can actually see it happening so that Sting has his first
match at Wrestlemania 31 in his home state of California, and it all
culminates, as JR points wants, in a double retirement match at WrestleMania 32
in Taker’s home state of Texas in front of over 100,000 screaming fans.  As a passionate fan of both men, I can’t
imagine a better way to end their careers.  

Which approach will draw the most money?  I honestly don’t know, but JR seems to think
that it would be having just one match. 
It is hard to argue with a man who has proven to be right most of the
time.  I certainly don’t have the
credentials to make the case.   However,
which would the fans treasure more?  I
think most would prefer my approach.

What do you think? 
Which booking do you think is stronger? 
Or, do you have another idea? 

As always, your thoughts and comments are welcome.

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