Analyst Suggests That WWE Could Move Their Live Programming Over To Facebook


According to an analyst at the investment firm BITG, it possibly could be time for the WWE to make its second departure from the USA Network. The current deal between the two companies ends in 2019 and analyst Brandon Ross, has noted that the next sensible move for WWE, would be to move their live programming over to Facebook.

Via Decider: “We believe WWE is being significantly underpaid in its current Raw / SmackDown deal,” BTIG analyst Brandon Ross wrote in the new report, which notes that the two shows generate a staggering 260 hours of original programming a year a big ratings for USA Network. Ross estimates that USA Network is presently paying $140 million a year for its WWE broadcast rights and speculates that a new deal with USA, Facebook or other potential tech suitors could fetch $400 million or more.”

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