Bill Goldberg was one of the biggest stars produced by WCW, but Eric Bischoff wishes he had booked the former World Champion differently.
Goldberg debuted in WCW in 1997 with a dominant victory over Hugh Morrus and would go undefeated for 173 matches.
Speaking on a recent episode of his “83 Weeks” podcast, Bischoff reflected on Goldberg being WCW World Heavyweight Champion, and how he would book him differently. He said,
“Goldberg didn’t need it [WCW World Heavyweight Championship.] If I had a do-over on this one, I would have made Goldberg more of an attraction and used less of him, because I think the anticipation, mystique, and intensity that came with Bill Goldberg was something that you could tap into, at the right time and the right way.
“You could use it, and let it go away for a while. Let it heat up again. Let the audience want to see Bill Goldberg, as opposed to what I did, which was feeling like, ‘He’s successful, we’ve got to get him out there.'”
After the demise of WCW, Goldberg debuted for WWE in 2003 and would remain with the promotion until 2004.
Goldberg returned to WWE in 2016 and appeared sporadically for the promotion until his departure last December.
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