Source: The Wrestling Observer Newsletter
— As noted earlier here on the website, the word in WWE is that John Cena will not be appearing live in person on any WWE televised programming until the October 28th edition of WWE RAW. Cena will make his live return with the company at the WWE Hell In A Cell pay-per-view on Sunday, October 27th, and return to WWE television the next Monday night.
As far as Cena’s role when he returns, many have questioned if he will be on RAW or SmackDown, since he is challenging for Alberto Del Rio’s World Heavyweight Championship in his return match, and the World Heavyweight Championship is seen more as a SmackDown-brand title, whereas the WWE Championship is seen more as a RAW-brand title. The plan, as of right now, is for Cena to appear on both RAW and SmackDown following the Hell In A Cell pay-per-view, leading up to the Survivor Series pay-per-view in November. Following the Survivor Series event, Cena is scheduled to go on the road for WWE live events, but only appear on television on RAW on Monday night’s.
— According to one source, WWE is apparently puzzled as to why Brie Bella is not more over as a babyface right now as we noted earler. The general consensus is that she came off on the “Total Divas” reality show as a super-babyface, unlike her twin-sister Nikki Bella, who at times came off as a heel.
Considering the fact that she came off as such a babyface on the show, WWE reportedly failed to understand why she didn’t receive more sympathy from the fans during the beatdown she suffered at the hands of Tamina Snuka and AJ Lee on this past Monday’s edition of WWE RAW.
Obviously, Total Divas represents a small percentage of the fan base that watches RAW, and the demographics are very different, however some in the company fail to make that connection.
Speaking of Bella, as noted previously, current plans call for her to challenge AJ Lee for the WWE Divas Championship at the upcoming WWE Hell In A Cell pay-per-view.