During a recent appearance on the Bloomberg Business of Sports podcast, AEW President Tony Khan commented on AEW’s viewership and audience, and more. You can check out some highlights from the podcast below:
On AEW’s audience: “Well, it’s the youngest skewing audience of all sports programming on all of television. There have been more weeks than not in the past several months where we’ve beaten every major sporting event in terms of having the youngest skewing audience. Our Wednesday night show and our Friday night show have both been rated as the number one show on cable in the 18-49 demographic.”
On the affluence of AEW’s fanbase: “We have a more affluent fanbase than other wrestling organizations, but really, people from all kinds of backgrounds. They are more likely to be a college educated audience. They’re a very attractive audience to an advertising base — particularly, with the age demographic that they add. Having such a young, engaged, audience is really important for us, and it’s also a very consistent audience. This year, so many times, we’ve been the number one show on cable and you can really count on our fans to come and watch the show every Wednesday night.”
