WWE Senior Vice President Confirms “Up Or Out” Policy For NXT 2.0


WWE’s unusual policy about NXT 2.0 call-ups has been explained by James Kimball, SVP of Talent Operations and Strategy for WWE.

Several well-known NXT 2.0 athletes were fired by the organization earlier this year for failing to make the gains the organization had anticipated they would.

Every six months, WWE will reportedly assess the advancement of Performance Center recruits.

In an interview with Bleacher Report, James Kimball confirmed this, stating that every talent who goes through NXT 2.0 will either be brought up or dismissed within two years of their debut.

“It literally is six-month intervals, two-year mark, you’re up or out,” Kimball said. “Obviously, there’s constant evaluation down the Performance Center in Orlando. Coaching staff, our staff, on-site, all the time constantly evaluating, but formal, deliberate evaluations occur in six-month periods. At that time, and again these all kind of flow in and around the same kind of entry points, we’ll do a tryout and then we’ll do a set of releases.”

“I would say that it was incorporated around the same time that this entire new strategy was put in place about a year ago. That all kind of dovetails with our NIL program, heavy emphasis on collegiate athletics, heavy emphasis on putting a real system in place that replenishes and drives itself to where we already know where we’re going six months, 12 months from now already.”

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