WWE Sponsor Backlash Over Lars Sullivan Comments


There was a Memorial Battle Royal scheduled to take place honoring Fabulous Moolah at Wrestlemania 34.

However, amid sponsor backlash brought on by fans disapproval the match was renamed to just the “Women’s Battle Royal”. The company may be facing a current issue with sponsors.

WWE was hoping the Lars Sullivan situation faded away and that isn’t sitting well with fans in the WWE Universe.

This was the response a fan received after reaching out to the Mars Wrigley Confectionery company:

“Dear Loyal Consumer,

Thank you for reaching out to Mars Wrigley Confectionery with your comments.

We learned of Lars Sullivan’s comments recently and share in your shock and disgust. As a values-based company, we find his behavior abhorrent and unacceptable. We have engaged the WWE to discuss this situation and seek to understand what actions they will take to swiftly address this matter.
We hope this information is helpful and wish you a great day!

Your Friends at Mars Wrigley Confectionery”



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