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Jeff Jarrett – ‘The Rock Joining TKO Board Of Directors Is Very Impressive’



On a recent edition of his “My World” podcast, WWE Hall of Famer Jeff Jarrett discussed Dwayne “The Rock” Johnson joining the TKO Board Of Directors, Johnson securing the IP rights to his ring name, and more.

You can check out some highlights from the podcast below:

On The Rock joining TKO Board of Directors: “Yeah, I’ll say this. Since that came out last week, I’ve had multiple buddies text me [and say] ‘Man, help me out here, what exactly does that mean that Dwayne Johnson is sitting on the [Board]? Because I got — we could talk about this whole pod, because this is fascinating to me in a very — look, first time I met Rock, his dad called him Dewey. He was 14 years old. But the Board — help me out Conrad, because you explain it better. But he’s not an employee. It’s — how many is on that board, eight to 10? But they’re independent, I call them ‘businessman?’ Wouldn’t that be a safe way to say it? Just what it represents is much to me, when you really [go] inside baseball and pull the layers back and pull the layers back and pull the layers back, he’s on the board that owns — it’s Endeavor. I mean, it’s TKO’s Board. It is very impressive.”

On Dwayne Johnson getting the IP rights to The Rock name: “Can we talk about the IP of The Rock? So — and you know these years much better than I do. But he went away, and came back and did the trilogy with [John] Cena, right? What years were those? [two matches at WrestleMania 28 and WrestleMania 29]… In 2011 I still think he was, if not the biggest, right up there, top five most powerful men in Hollywood. He didn’t need the WWE, without question. He could have gone on — anyway, it’s just a hypothetical [that he could have gotten the rights back then]. So when I heard that news, I was like, ‘Wait, he didn’t already play that card way back when?’ I just thought that. But him getting that, what I’m curious about now. This is just a sidebar, Connie and I don’t know if you’ve discussed this on any other podcast.

“But now that Dwayne owns The Rock, and probably there are some associated marks with that… But I say that to say, it’s going to be curious to see what Seven Bucks and whatever his team, how are they going to monetize The Rock differently, that they thought to themselves, a deal came across the table [and they would say], ‘No, I don’t do that. There’s a lot of red tape and the pie may be cut too thin, and this is gonna go there; we’ll pass.’ I’m just curious to see; he got it back. And I know it’s very personal because his dad’s Rocky, and everything, the emotional — and I think he said that in one of his interviews last week. But now that he has it, how’s he going to monetize it? Because I definitely think he’s got a plan for it. And yes, it is a personal family name if you will, but I just see him monetizing it in a way that is not on everyone’s bingo card right now.”

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