TOKYO, JAPAN - JANUARY 06: Jay White enters the ring during the New Japan Pro-Wrestling 'New Year Dash' at the Oita City General Gymnasium on January 06, 2020 in Tokyo, Japan. (Photo by Etsuo Hara/Getty Images)
On August 23rd, Jay White initiated the process of trademarking new intellectual properties. The trademarks filed encompass the names “Bang Bang Gang” and Jay White’s distinctive Switchblade logo. These trademarks are intended for use in merchandise-related activities.
The scope of the “Bang Bang Gang” trademark registration covers a range of merchandise categories, including hoodies, pants, shirts, short-sleeved shirts, gym pants, sports shirts, and t-shirts.
The “Switchblade Logo” trademark description covers various merchandise items such as hoodies, pants, shirts, leather jackets, and t-shirts. It is important to note that the color is not considered a distinctive feature of the mark. The Switchblade logo itself comprises four vertical lines aligned from top to bottom, accompanied by a horizontal line intersecting the four vertical lines, creating a tally-like representation.
This move by Jay White reflects his intention to secure legal protection for these intellectual properties, particularly for their use in merchandise-related contexts.