According to sources, the reason WWE had Alberto Del Rio score two clean
victories in a row over Big E. on television is because they are planning on
doing a Del Rio vs. Big E. singles program for
the WWE Intercontinental Championship after WrestleMania XXX.
As of right now, the plan is for the two to have the title match at the
upcoming WWE Extreme Rules
pay-per-view, which takes place on May 4th at the IZOD Center in East
Rutherford, New Jersey.
Source: The Wrestling Observer Newsletter