On December 15, WWE trademarked the “WWE Speed” term with the United States Patent & Trademark Office (USPTO).
As we previously reported here on eWn, “WWE Speed“ is a new match concept that the company experimented with at last Friday’s SmackDown TV tapings.
“WWE Speed“ also features a new logo.
The description on the USPTO filing reads as follows,
“Mark For: WWE SPEED trademark registration is intended to cover the categories of entertainment services, namely, a show about professional wrestling; entertainment services, namely, the production and exhibition of professional wrestling events rendered through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing wrestling news and information through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing information in the fields of sports and entertainment through broadcast media including television and distributed via various platforms across multiple forms of transmission media; providing a website in the field of sports entertainment information.”
According to the rules of “WWE Speed,“ talents compete against each other (and a clock) for the fastest amount of pinfalls during the five-minute timeframe given. The clock counts down on the screen for fans to see.
The winners of the match earn a point and the losers lose a point. There is no point awarded in the case of a tie.