Thursday, April 25, 2024
NewsWWE and Alpha Group Announce a new Partnership - Details

WWE and Alpha Group Announce a new Partnership – Details

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On Friday, WWE and Alpha Group announced a partnership to make some new AirNormous Oversized Inflatable Toys. The toys will be debuting this weekend at the “New York Toy Fair” event. You can check out the official press release below:

Alpha Group and WWE® Partner on Larger-Than-Life AirNormous Oversized Inflatable Toys

New Line Will Debut At New York Toy Fair

EL SEGUNDO, Calif., — Alpha Group today announced a licensing agreement with WWE to produce oversized inflatable toys. The new WWE AirNormous line will debut at the New York Toy Fair at Alpha Group’s booth, #2965.

Cushioned and safe, WWE AirNormous line of inflatables allows kids to bring WWE action home for hours of fun whether indoors, outdoors, at parties or events. Debuting this fall, the line is designed for kids ages 4+ and includes:

Alpha Group US today announced a licensing agreement with WWE to produce oversized inflatable toys. The new WWE AirNormous line will debut at the New York Toy Fair at Alpha Group’s booth, #2965.

AIRNORMOUS BIG BASH PROPS – These enormous WWE props include a sledgehammer, fire extinguisher or microphone. Based on actual props used by Superstars such as John Cena, Seth Rollins and Triple H, these props tower over three feet tall. Each sold separately. Ages 4+, SRP: $9.99

AIRNORMOUS SUPER SLAMMIN’ FISTS – Show off with these Super Slammin’ fists that are bigger than any WWE Superstars’! Ages 4+, SRP: $9.99

AIRNORMOUS DELUXE MUSCLE ARMS – Inspired by WWE Superstar John Cena, these oversized muscle arms bring more to the party with their realistic ringside sounds and famous John Cena phrases. Ages 4+, SRP: $19.99 (3 AAA batteries required)

“We’re thrilled WWE is the first AirNormous licensed partner,” said Matthew Sherman, Director Global Brand Marketing at Alpha Group US. “From its size, to its inherent play patterns, the sports entertainment brand perfectly complements AirNormous.”

“This is the start of a great partnership with WWE that showcases just one of the many exciting things to come from Alpha that will target kids and WWE fans,” said Brehan Maul, General Manager, North America at Alpha Group US.

eWn’s Robert DeFelice recently published an article regarding WWE Superstar John Cena hosting an upcoming episode of “Are You Smarter Than A 5th Grader?”, which you can check out at this link.

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