Did All Elite Wrestling inflate their attendance numbers for the All In 2023 pay-per-view event, which took place on August 27th from Wembley Stadium?
Brandon Thurston of WrestleNomics recently reported on a public records request about the attendance for AEW All In 2023. Earlier today, the Freedom of Information office for the Brent Civic Centre responded to the original request with the following statement:
“The actual numbers registered entering [Wembley] Stadium through the turnstiles was 72,265 – this is reflective of what attended on the night and not the total number of tickets sold or no-shows etc.”
It’s worth noting that AEW has said all along that the paid attendance for the event was 81,035. If that is true, it would have been a new worldwide record for pro wrestling.
WrestleTix previously announced that the number of tickets distributed for All In 2023 was 83,131.
The WrestleNomics report states that a “typical AEW event has a drop count (also known as a “turnstile count”) that is about 80% to 90% of the paid attendance or tickets distributed.” In this case, 72,265 is 89% of 83,131.
So while it remains to be seen whether 81,035 tickets were actually sold, it is known that 72,265 people did walk through the turnstiles. With that being said, over 10,000 no-shows seems a bit high. Of course, there are also scalpers out there who may not have been able to sell the tickets they purchased.
