According to a report from The Dallas Morning News, WrestleMania 38 is set to bring in over $200 million for the Dallas area.
The report notes that according to Monica Paul, the executive director of the Dallas Sports Commission, the number brought in by the event will clear $200 million. The estimate was based on the revenue that is expected to be brought into the area from transportation, food and beverage, retail sales, accommodation, as well as recreational activities.
Revenue estimates for the area have taken into consideration WWE’s five day revenue week, with their schedule as follows:
- Thursday – WrestleMania Superstore Axxess (runs through the weekend)
- Friday – WWE Friday Night SmackDown & Hall of Fame ceremony
- Saturday – NXT Stand & Deliver & WrestleMania Night 1
- Sunday – WrestleMania Night 2
- Monday – WWE Monday Night RAW
