On a recent edition of the “Drinkin Bros” podcast, WWE Hall of Famer Bill Goldberg discussed a myriad of topics including surprises in professional wrestling.
Goldberg revealed the advice he got from Hulk Hogan regarding surprises. He said,
“Hulk Hogan once told me, ‘Make ’em pay for it. Make ’em wait. Don’t show up every Monday on RAW. Don’t show up every Thursday on Thunder. Don’t show up every Friday. Make ’em wait for you. Make ’em anticipate.’ I remember the day when we wouldn’t announce people showing up, and they’d just show up and people went f**king berzerk. Now, it’s all pre-determined when you’re going to be there, there are no surprises really. They use them to draw.”
Goldberg’s WWE contract expired at the end of 2022 and it was not renewed by the company.
