During the latest edition of his “Killing the Town” podcast, head iMPACT! Wrestling creative team writer Don “Cyrus” Callis discussed the long-standing concept of the “cool heel”. He said,
“The cool heel is something that should probably be extinct. It is never good if you are a young wrestler, and there’s a bizzillion of them out there. Please don’t be a cool heel. Cool heels are infuriating, because the babyface already has a hard job to do. In one way, being a babyface is easy, because you just have to listen, in other [ways] it’s hard because, with the exception of a select few people who are very comfortable doing that babyface thing, it is a hard thing to do. So, don’t make the babyface’s job harder by being the cool guy in the match, and now he’s just the goofy babyface.”
